Wholesale Enquiries

Doll Face NZ was started in 2010 by Debbie Ruscoe (Parlakchief) under the premise of salon quality cosmetics without sacrificing ethics. Doll Face NZ Cosmetics are mineral based, not tested on animals and has a focus on sustainability. Debbie combines these three key attributes with years of beauty experience to create one-of-a-kind cosmetics that make you look and feel great.

 Debbie initially qualified as a Nail Tech before completing her beauty therapy qualification in 2000. This led to her staring off a small at home manufacturing process which over the last Ten years has expanded the cosmetic range to be a leading NZ Makeup brand.  As an entrepreneur and a mother of three she had to keep awareness of cutting edge trends and professional salon quality while balancing the practicality of the everyday woman. The combination of these with the premise of Mineral, ethical and sustainable cosmetics truly make Doll Face a front-runner in New Zealand’s mineral cosmetic scene.


Contact us direct at

Ph 021 1383593

Doll Face NZ

We are also a small business so understand that it can be hard to bring on new product lines.  We offer a range of small opening order packages, and no minimum orders there after.  80% of our products are made at our Lower Hutt factory which is also the home of our Salon and the Doll Face flagship store.  Our products are made with the highest quality ingredients.  If you or a customer have any problems, we are here to help!  We can offer trainings, product info sheets, tips and tricks, product imagery, in store events (location depending), video content and new products or collections at least once a year.

Contact Debbie for more information debbie@dollfacenz.co.nz